We took our inspirations from all of the known stereotypes about italy and ice cream.
We defined some different layers, for example:
-the yellow colour on the ground, the walls and the ceiling
-the 750 plastic lemons which where hanging from the ceiling
-the very noisy garage door motor which moves the frameless window
-the geometry from the fascade which is the same as the o`s in the word cool.
-the fascade material is the kind of plastic which is also used for cars and boats
All these different layers work together like pictures in a comic strip. In the night the shinning fascade looks like a 3- dimentional advertising of the brand cool capriccio.